Tuesday 28 October 2014

Disability stereotypes of tv drama

Disability stereotypes
-Incapable
-Vulnerable
-Unintelligent
-Unattractive
-Lonely
-Marginalised
-Left out

Disability in tv drama
-Walter Jr (Breaking bad)
-JJ (Skins)
-Tony after accident (Breaking bad)
-Becky (Glee)

Films
-Fight Club
-The King speech
-The Ringer

Monday 27 October 2014

Universal studios

Universal studios parent company (conglomerate) is comcast corporation, they also ownComcast Newsmakers, Comcast NetworkComcast SportsNetSportsNet New YorkMLB NetworkComcast Sports Southeast/Charter Sports SoutheastNBC Sports NetworkThe Golf ChannelAZN Television, and FEARnet. Companies in which Universal studios include are subsidiaries such as Universal animation studios, focus features, Illumination entertainment, working title film and a 50% market share in United international pictures.


Monday 6 October 2014

The Avengers blockbuster

Pre Production
- is the film an original idea, a remake, a sequal or an adaptation (or a combination)? The Avengers is an adaptation of the original comic Avengers which was first released in 1963, furthermore it shares the Marvel family with separate films such as Iron Man, Captain America and The Incredible Hulk.
- who is the director? The film was directed by Joss Whedon.
- which studio(s) are making the film? Marvel studios made the film.
- what size budget did it have? $220 million.
- which 'stars' signed up to be in the film? The stars it featured were: Robert Downey,Jr, Chris Evans, Mark Ruffalo, Chris Hemsworth, Scarlett Johansson, Jeremy Renner
- how long did it take from 'green light' to filming commencing? They received the 'green light' in 2005 and filming began in 2011, a total of 6 years.

Production
- where was it 'filmed'? The Avengers was filmed in a variety of places including Albuquerque (New Mexico), Cleveland (Ohio) and New York.
- how was it filmed (3D, 2D, CGI)? 
- any problems it faced?

Post Production
- does it rely on special effects? 
- what sort of special effects are used?
- was 3D added AFTER filming?
- did it require any RE SHOOTS

Marketing
- How was the film marketed (find AT LEAST 5 different promotional tools)
- Where was the films premier?

There are 4 key features to making a blockbuster movie:

1) A-list celebrities, the film should feature a star studded cast in this case featuring the likes of Robert Downey, jr, Scarlett Johansson, Mark Ruffalo.
2) BIG BUDGET - A budget of £220 million
3)SPECIAL EFFECTS
4)Not a comedy 


The film contains more than 2,200 visual effects shots completed by 14 companies: Industrial Light & Magic (ILM), Weta DigitalScanline VFXHydraulx, Fuel VFX, Evil Eye Pictures, Luma Pictures, Cantina Creative, Trixter,Modus FX, Whiskytree, Digital Domain, The Third Floor and Method Design. ILM was the lead vendor and shared responsibility for creating many of the film's key effects, including the Helicarrier, the New York cityscape, digital body doubles, Iron Man and the Hulk. To create the on-screen Hulk, Ruffalo performed in a motion-capture suit on set with the other actors while four motion-capture HD cameras (two full body, two focused on his face) captured his face and body movements.[111] Jeff White, ILM's visual effects supervisor, said, "We really wanted to utilize everything we've developed the last 10 years and make it a pretty spectacular Hulk. One of the great design decisions was to incorporate Mark Ruffalo into the look of him. So, much of Hulk is based on Ruffalo and his performance, not only in motion capture and on set, but down to his eyes, his teeth, and his tongue.

Thursday 2 October 2014

Male gaze

My analysis of Jennifer Lopez and Iggy Azalea's video for their song 'Booty'.


From the begin (26 seconds) we are presented with a picture of J-Lo's bum, this immediately captivates the male audience's attention and gaze. The use of her body intends to bring the audience into an almost trance like state, in which they do not take much notice of her music which is not particulary good or a selling point.  


When reaching 31 seconds we are then shown both of the women wearing little clothing 'twerking' on each other, once again they use their bodys as a selling point which takes away the male/female audience's attention from the average music.

Upon 50 seconds we are shown Iggy provocatively dancing with her bum facing the camera which connotes intent to attract the male viewer in sexualised way. Her lack of clothing supports the sexualisation of her body towards a viewer that may be attracted to her. 




When reaching 1:38 we are shown J-Lo gazing intently down the camera which connotes sexual intent towards the viewer and a desire. In addition her shirt is undone leaving her bra on show, this sexualisation of her body is again a deliberate ploy to entice the viewer into an almost 'fantasy'. 

Additionally we are presented with J-Lo facing the camera with her gaze fixed on the camera and lips slightly picked which also connotes sexual feelings towards the viewer, who by the nature of the video is going to be most likely a adolescent male.